Brand New : How Entrepreneurs Earned Consumers’ Trust from Wedgwood to Dell May 24, 2001 / Comment / 101 views / / Favorite 0 Content: Book Author: Nancy Koehn Subjects: Marketing / Sales, PeopleLike this content? Why not share it?Post navigation← Previous postJames F. BellNext post →First-Mover Advantage: Myth or Reality?More Related PostsThe Unified Theory of PricingHyper-Personalization for Customer Engagement with Artificial IntelligenceChip HeathUnlock the Power of Money Words: How Founders Can Write Copy That ConvertsMarketing appeals to consumers’ hearts, minds and past experiences — not necessarily in that order There Are No CommentsClick to Add the First »Leave a Reply Cancel replyYour email address will not be published. Required fields are marked *Comment *Name * Email * Website Receive a monthly newsletter of new content added (no spam)ΔThis site uses Akismet to reduce spam. Learn how your comment data is processed.