Associations Unlimited

Associations Unlimited combines data from the entire Encyclopedia of Associations series and includes additional IRS information on nonprofit organizations, for a total of nearly 457,000 organizations. The database also contains association materials — brochures, logos and membership applications. Public and academic librarians, library users, business people and staff of nonprofit associations find Associations Unlimited an indispensable source for: locating national, international and local associations; monitoring … [ Read more ]

Competitive Intelligence: A Librarian’s Empirical Approach

“In this article we propose to examine various types of information required for the CI activity, as well as reliable sources to monitor. The CI searcher must continuously monitor, evaluate, and analyze many data components in order to maintain a comprehensive competitive intelligence program within an organization. Besides looking at data types, we will examine how new Web-based technology has revolutionized the gathering, storage, and … [ Read more ]

Snakeplots for Understanding Customer Perceptions

There is a tendency in marketing to think mostly about what customers care about. That is, what benefits customers really want. But there is another important part that should be deeply appreciated by anyone who markets products, and that is customer perceptions, or how customers view (or perceive) the different products on the market. One technique that clearly depicts these customer perceptions is “snake-plot”. It … [ Read more ]

Internet Archive Wayback Machine

Take me back, take me waaaay back. “Way back” in Internet years is 1996, when the Internet Archive started crawling the Web, collecting over 100 terabytes of data in the process. The database grows at a rate of 12 terabytes per month. Enter a URL and view it through the ages. This site can be used for competitive research, for sales and marketing data, or … [ Read more ]

Search Systems

This site claims to be the first and the largest collection of free public records on the internet. Find information sources by browsing categories or by the newly added search feature at the top of the page (help on how to use the Public Record Finder is available just below the search box).

This site is free but there are some links on the site … [ Read more ]

Whois.net

This handy little domain name registrar is a great competitive research tool. Enter any company name or keyword, and you will be served with a list of domain names that contain that word. Click on any of them, and you can find out who owns the domain name, including addresses, phone numbers and emails for the administrative and technical contacts. Use the “Suggest A Name” … [ Read more ]

Spyonit

Spyonit simplifies life online by helping you stay on top of the things you care about. You tell a “spy” what to watch for on the Internet, and when something changes, it reports back to you wherever you are: by email, instant message, mobile phone or PDA. A spy can tell you when an item you’re looking for shows up on any auction site; when … [ Read more ]

The Art of War, Sun Tzu, Translated by Thomas Clea

Therefore those who do not know the plans of competitors cannot prepare alliances. Those who do not know the lay of the land cannot maneuver their forces. Those who do not use local guides cannot take advantage of the ground. The military of an effective rulership must know all these things.

The Art of War, Sun Tzu, Translated by Thomas Clea

The contour of the land is an aid to an army; sizing up opponents to determine victory, assessing dangers and distances, is the proper course of action for military leaders. Those who do battle knowing these will win, those who do battle without knowing these will lose.

The Nine Grounds

The Art of War, compiled over two thousand years ago has been a valuable source of insight for leaders and strategists. The ‘nine grounds’ examines the ‘tactical’ issues of a group in relation to its terrain or territory, useful in its application to competitive and market analysis and to the social, political, and more abstract senses.

Who’s Mailing What! Archive

The Who’s Mailing What! database, brought to you by Target Marketing, allows you to search thousands of direct mail pieces by company, mailing category, mail date, mailer name, four-color, premium, self mailer, personalization and more. Zero in on what your competition is mailing, including tests and new offers. Use the search by category (e.g. web sites, jewelry, etc.) feature to peruse trends in business and … [ Read more ]

Defense Against Dark Arts

“Many corporate executives have a faulty understanding of just how to go about doing the kind of intelligent intelligence gathering that will keep them one step ahead of the competition. While corporate CI [competitive intelligence] units need to know the arsenal of dirty tricks competitors might use against them, specialists say they should also understand that good competitive intelligence can often be accomplished without resorting … [ Read more ]

TrackEngine

Here is a tool to manage the ever-expanding sea of information on the Internet. Using TrackEngine you can visit any webpage and with a couple of clicks get email alerts when the page is updated. Track any change or just specific event changes (using keyword filters or content summaries). Useful for competitive intelligence or personal interest. And there’s no software or downloads … [ Read more ]

CI Success Stories

Feeling confused and frustrated about ways in which companies use competitive intelligence? Fuld and Company presents CI Success Stories, a database of short stories detailing successful competitive intelligence uses in a variety of topics in an array of industries. Highlight a topic and an industry, and CI Success Stories will generate a paragraph-long example of good uses of competitive intelligence. The site also contains a … [ Read more ]

NameProtect.com

Use this site to perform free (or enhanced fee-based) trademark searches and/or monitor your (or your competitors) domain names for things such as domain expirations, similar names that are available, conflicting trademarks, domains for sale, and site popularity.

Axie

Axie is a free service which automatically seeks out newly listed websites that match your defined areas of interest. It does this by comparing the content of the Open Directory Project with the content of the prior week. Once new websites are discerned, they are matched to search criteria you specify in your account and the links are sent to you via email.