Colm Kelly, Blair Sheppard [Archive.org URL]

Financial performance is an essential element underpinning any market economy, but it cannot be the only measure of performance or success in a globalized economy. Other, broader measures, reflecting target outcomes in societal terms, must also be considered. We need to focus on managing the duality of GDP growth (at a national level) and shareholder returns (at a firm level) along with meeting a broader set of societal and personal needs. Reporting at both a macroeconomic and corporate level must reflect financial and societal objectives.

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