Conversion Takes Time [Archive.org URL] Jan 12, 2004 / 59 views / / Favorite 0This content is restricted to site members. Please log in or registerPost navigation← Previous postWriting Your MBA DissertationNext post →Gary A. Curtis, Richard M. Melnicoff and Tor MesoyMore Related PostsSix Steps to More Effective Marketing MeasurementMatt LernerMatt LernerThe 4Ps Are a No-Brainer, But the 4Ms Are Crucial to Executing Marketing PlansA New Framework for Going Viral