Peter Drucker [Archive.org URL]

We cannot put on the computer what we cannot quantify. And we cannot quantify what we cannot define. Many of the important things, the subjective things, are in this category. To know something, to really understand something important, one must look at it from 16 different angles. People are perceptually slow, and there is no shortcut to understanding; it takes a great deal of time. Managers today cannot take the time to understand, because they don’t have it. They are too busy working on things they can quantify.

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