Today, the typical sales organization faces steep challenges to bringing in new business. A weakened economy and uncertainty about when times will improve have made sales harder to close and heightened competition in many market sectors.
However, a recent study conducted by Accenture and The Economist Intelligence Unit suggests that disappointing sales performance among global companies has as much to do with companies’ effectiveness at managing sales opportunities as it does the economic downturn.
Editor’s Note: skip the intro text and download the .pdf file for the real meat…
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