Nestlé’s Half-Billion-Dollar Noodle Debacle in India
Nestlé spent three decades building a beloved noodle brand in India. Then the world’s biggest food and beverage company stumbled into a public relations debacle that cost it half a billion dollars. A cautionary tale of mangled crisis management on an epic scale.
Content: Case Study | Author: Erika Fry | Source: FORTUNE | Subjects: Marketing / Sales, Public Relations, Risk Management | Company: Nestlé
Stanley Bing
Every senior officer I know is faking it about 30% of the time. A significant chunk of the time they’re going to look it up later, and they don’t want to appear ignorant. There is a time you can ask stupid questions, but that’s after you’ve established an aura of intelligence.
Content: Quotation | Author: Stanley Bing | Source: FORTUNE | Subjects: Career, Leadership, Management, Organizational Behavior
Stanley Bing
If there is one skill that makes you non-fungible in a business environment, it’s being able to write. There are literally thousands of people who can manipulate numbers, but in any organization there are literally three or four people who can actually write, who can convey complicated ideas.
Content: Quotation | Author: Stanley Bing | Source: FORTUNE | Subjects: Career, Skills
A Top Accounting Guru’s Compelling New Measure for Profitability
Forget ROE or EBITDA—and meet COROA, or “cash operating return on assets.”
Content: Article | Author: Shawn Tully | Source: FORTUNE | Subjects: Accounting, Finance
Inside Stanford B-school’s Startup Factory Culture
About 95% of Stanford’s Graduate School of Business’s 809 students opt to take at least one entrepreneurship class. A look at how the school teaches students to start their own businesses.
Content: Prospective MBA Content | Author: Kim Girard | Source: FORTUNE | Subject: Miscellaneous MBA-related Resources
The GMAT: An Exam with Greater Profit Margins than Apple
Sixty years since its birth, the spectacular growth of the admissions exam mirrors the rise in popularity of the MBA degree, arguably the most successful educational product of the post-war period.
Content: Prospective MBA Content | Author: John A. Byrne | Source: FORTUNE | Subject: GMAT
An MBA for less than $1,000
Laurie Pickard stands to be the first person to cobble together an entire business program’s worth of classes from massive open online course platforms.
Content: Prospective MBA Content | Author: Lauren Everitt | Source: FORTUNE | Subject: Online & Distance MBA
Jonah Peretti
People often say, “I go with my gut,” and they forget that their gut is informed by huge amounts of data and past experience.
Content: Quotation | Author: Jonah Peretti | Source: FORTUNE | Subject: Decision Making
VC Firm Discloses ‘Internal Operating Manual’
Venture capital is in the midst of a structural sea change, evolving from a secretive old boys club into a much more accessible and transparent… well, new boys club. One thing that has generally remained guarded, however, is investment strategy. Not the broad strokes of sector and stage focus, but the nitty-gritty about how a firm makes its decisions on who to fund and … [ Read more ]
Content: Article | Author: Dan Primack | Source: FORTUNE | Subjects: Entrepreneurship, Venture Capital | Company: Bloomberg Beta
Confidence Does Not Lead to Success
Most confident people are not as competent as they think, and most competent people are confident only as a result of being competent.
Content: Article | Author: Tomas Chamorro-Premuzic | Source: FORTUNE | Subjects: Career, Organizational Behavior, Personal Development
Vehicle Thefts in the U.S.
Harvard B-school interview: An inside view
The business school’s student newspaper has offered a revealing portrait of the admissions process and offers up 96 interview questions.
Content: Prospective MBA Content | Author: John A. Byrne | Source: FORTUNE | Subject: Getting In
Watch Fortune’s Q&A with Warren Buffett
Warren Buffett sits down with Fortune Magazine’s Pattie Sellers to discuss the changing landscape for women in business.
Content: Multimedia Content | Author: Warren Buffett | Source: FORTUNE | Subjects: People, Women in Business
Is your resume a mixed bag? How to tie it all together
A patchwork of unrelated jobs can be a tough sell to prospective employers. The secret: Knowing what to leave out.
Content: Career Information | Author: Anne Fisher | Source: FORTUNE | Subject: Resumes
Have we all been duped by the Myers-Briggs test?
Despite its popularity, the personality test has been subject to sustained criticism by professional psychologists for over three decades.
Content: Article | Author: Roman Krznaric | Source: FORTUNE | Subjects: Career, Organizational Behavior
The online MBA comes of age
As top schools continue to move into the online market, the quality of the students opting to earn degrees on the web is increasing as well.
Content: Prospective MBA Content | Author: John A. Byrne | Source: FORTUNE | Subject: Online & Distance MBA
What’s an MBA for, Anyway?
The rise of the MBA inspired much handwringing, which was chronicled in a 1950 Fortune essay by management guru Peter Drucker. A look at the arguments for and against the degree.
Content: Prospective MBA Content | Author: Laura Vanderkam | Source: FORTUNE | Subject: About the MBA Degree
Need a work partner? Ditch the extrovert, go with a neurotic.
They shine in job interviews, but outgoing, confident people often don’t perform well in teams, says a new study. Surprisingly, neurotics do.
Content: Article | Author: Anne Fisher | Source: FORTUNE | Subjects: Human Resources, Organizational Behavior