How to Keep Others From Ripping Off Your Ideas

As many companies and individuals have learned the hard way, coming up with a new technology doesn’t necessarily mean you will reap the gains from it. What steps can you take to protect your innovation – there are four of them – and how do these strategies work in the brave new world of emerging technologies? Management professor Sidney G. Winter, one of the authors … [ Read more ]

Elastic Plastic: How Consumers Respond to Changes in Credit Card Limits and Rates

When a credit card company changes interest rates or increases the credit limit of its consumers, how do these consumers respond? The answers are far from predictable, as David B. Gross of the University of Chicago and Wharton’s Nicholas S. Souleles have found out. In a paper titled, “Consumer Response to Changes in Credit Supply: Evidence from Credit Card Data,” Gross and Souleles examine the … [ Read more ]

With Billions of Bytes of Customer Data, How Can Retailers Be “Starved for Information”?

These days, it seems that both traditional bricks-and-mortar retailers and online “e-tailers” are drowning in a sea of customer information, including data from online transactions, point-of-service scanners, membership programs and even sensor chips on shopping carts. The question is, with all this sophisticated technology on hand, why have department store markdowns over the last 20 years grown from 8% to 33% of sales? And why … [ Read more ]

Hit and Miss: Why High Traffic Streams Need not Lead to More Online Business

If your web store is getting zillions of hits a month, business must be skyrocketing, right? Not necessarily. Many online retailers monitor visitor traffic as a measure of their stores’ success. But in a study they assert is one of the first in-depth analyses of online visiting behavior using Internet clickstream data, two Wharton researchers explain why high traffic streams to a website need not … [ Read more ]

Manuel Pangilinan

Pangilinan is president and CEO of the Philippine Long Distance Telephone Co. and also executive chairman of Hong Kong-based First Pacific Co

How Store Location and Pricing Structure Affect Shopping Behavior

discussion of a new study titled “Store Choice and Shopping Behavior: How Price Format Works.”; Research on retailing typically attributes the success of a store to its location. At the same time, marketing experts have focused a great deal of attention on the role of pricing in store performance, but without considering location. In this recent study, Bell, Ho and Tang provide managers with a … [ Read more ]

Buy, Hold or Sell: Do Conflicts of Interest Mar Analysts’ Stock Recommendations?

A growing body of research at several business schools has been examining why many analysts prefer making buy or hold recommendations on stocks. In some cases, at least, analysts’ recommendations may be biased by considerations that could well represent a conflict of interest.

Mercenaries vs. Missionaries: John Doerr Sees Two Kinds of Internet Entrepreneurs

The growth of the Internet revolution from zero to $400 billion in five years owes much of its momentum to venture capitalists like John Doerr, partner at VC firm Kleiner Perkins. Yet Doerr worries about the future of that revolution, including an educational system in the U.S. that inadequately prepares its students to be business leaders. He also distinguishes between entrepreneurs who are mercenaries … [ Read more ]

Will the U.S. Trade Deficit Inevitably Lead to Monetary Crisis?

With a trade deficit of $400 billion, and a net foreign debt of $4 trillion, the U.S. is headed for monetary meltdown, says C. Fred Bergsten, director of the Institute for International Economics. Bergsten, predicted that the dollar will drop in value by 20% to 25% sometime during the next three years. His advice to the government: Do keep money in the bank and pay … [ Read more ]

What Does it Take to Lead an E-Commerce Venture?

Trying to lead fast-growing organizations in volatile, uncertain markets poses a significant leadership challenge-and requires executives with unusual-even paradoxical-qualities. Example: Such leaders must be highly confident and self-assertive while also being open and flexible enough to be team-builders. What other skills do leaders of e-commerce ventures need? What kind of culture should they build for their organizations? A session at a recent meeting of the … [ Read more ]

A Different Game: Wharton Book Explores Managing Emerging Technologies

How are the skills necessary to manage emerging technology businesses different from the skills needed to run established technology firms? A new book edited by two Wharton researchers draws on the insights of corporate leaders and academics to answer this question. Their findings should change the way companies approach such issues as technology assessment, strategy, marketing and organizational design.

Character and Caring: Business Lessons from Three Military Officers

Three former military officers recently spoke about how their experience in the armed services prepared them for their present roles in corporate America. Their fundamental message: Character counts; leadership means caring for your troops; and those who accept the status quo will probably die.

A Matter of Metrics: Using Web Data to Improve Sales Performance

Author says Netcos do a poor job tracking performance; mgrs should look at amt of traffic to site; rate visitors are converted to buyers; frequency buyers return for purchases; and if buyers spend more when they come back (free registration req’d)

Helping Companies Know What They Know

Many organizations don’t know what they know. Why does knowledge move slowly w/in organizations-a phenomenon known as “stickiness?” Wharton prof Gabriel Szulanski explains why. (free registration required)

Keeping Fit: The Liz Claiborne Story

Success depends on ‘internal fit’ – the integration of strategy, org structure & other internal systems; A Wharton prof suggests that ‘external fit’ – how well these systems integrate w/ the environment – is equally important

The High Price Companies Pay for Mediocre Managers

overview of bestseller, First, Break All the Rules: What the World’s Greatest Managers Do Differently, w/ main contention that hiring decisions that focus mainly on pay and perks are misguided; one mediocre manager can wreak havoc in even the best company

Social Investing: Big Business, Big Challenges

This article discusses the growing popularity of socially responsible investing and the difficulty of defining and screening companies for investments.

Knowledge@Wharton

a bi-weekly resource offering the latest business insights, information and research from a variety of sources; focused on knowledge as a source of competitive advantage