This article lays out the formal IPO procedural process and discusses the purpose and requirements for the “roadshow,” a grueling two to three week marathon of presentations to investor groups about your company. The approximate cost is also be discussed, as well as the pros and cons of being a public company. Finally, a list of useful web sites is provided should you want to do additional research on your own.
Editor’s Note: this is part 2 of a series but part 1 was topical in content and can be skipped without missing much.
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