Ten principles are at the heart of any effective customer strategy. These principles are universally applicable, regardless of what industry a company operates in, whether it focuses on a business or consumer clientele, where it does business, or what products and services it offers.
Content: Article
Authors: Louis Bouquet, Thomas Ripsam
Source: strategy+business
Subject: Customer Related
Authors: Louis Bouquet, Thomas Ripsam
Source: strategy+business
Subject: Customer Related
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