The sportswear giant’s embrace of its heritage shows how reconnecting with the past can inspire a company’s future.
Content: Case Study
Authors: Majken Schultz, Nicholas Ind, Oriol Iglesias
Source: strategy+business
Subject: Marketing / Sales
Industries: Apparel, Sports & Recreation
Company: Adidas
Authors: Majken Schultz, Nicholas Ind, Oriol Iglesias
Source: strategy+business
Subject: Marketing / Sales
Industries: Apparel, Sports & Recreation
Company: Adidas
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