After the internet, what will be the Next Big Thing?

PLEASE NOTE
The EBF site is dead. If you click through you will be taken to the Internet Archive site to find an archived copy.

Every so often a technological innovation, social revolution or geopolitical shift fundamentally changes the business landscape, providing the nimble with new opportunities for profit and the complacent or foolhardy with threats to their survival. But how can CEOs and other members of the top team distinguish a mirage from the real thing? Where should we be looking? Is technology the only source – or at least the main one? What does history teach us about those who succeed in spotting the right trends and those who fail?

These are some of the questions addressed by EBF’s distinguished panel of contributors – a mix of academics, business advisors and business executives. Their rich variety of perspectives are broadly grouped into three main themes:
1. Dangers of Next Big Thing thinking (Thomas Davenpor, Enrique Dans)
2. The Next Big Thing and Technology (Will Hutton and Gwendolyn Carpenter, Peter Cochrane, Josephine Green, Bo Parker)
3. Next Big Thing case studies (Julian Perkin, Tim Harper, Michael Mainelli)

Editor’s Note: I found the articles by Thomas Davenport, Peter Cochrane, Tim Harper, and Michael Mainelli to be the most interesting.

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