Just because somebody is willing to take something rudimentary from you for free is not proof you have a customer. But when someone commits financiallyโeven at a major discountโthat person is serious. And he or she is going to evaluate your product or service much more critically. That’s the kind of feedback you need.
You can also try to get upfront sales, though that’s a risk if you can’t deliver. Still, people are getting more comfortable with that model, thanks to Kickstarter and Amazon. Offer a deep discount because they’re willing to sign on early.
Selling is the best indication that you have a viable business. A yes is great. No is fine too. That tells you to move along.
Content: Quotation
Author: Craig Wortmann
Source: Inc. Magazine
Subjects: Entrepreneurship, Marketing / Sales
Author: Craig Wortmann
Source: Inc. Magazine
Subjects: Entrepreneurship, Marketing / Sales