Entry strategies – a challenge to conventional wisdom

PLEASE NOTE
The EBF site is dead. If you click through you will be taken to the Internet Archive site to find an archived copy.

Neither first movers nor followers are doomed from the start. What matters are the interactions between different causes and different effects.

Read the companion opinion pieces
Brigitte Cerfontaine on ‘Entry strategies’
Regis Coeurderoy, Rodolphe Durand
Source: European Business Forum (EBF)
Subject: Strategy

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