Eddie Yoon, Christopher Lochhead, Katrina Kirsch [Archive.org URL]

Many market leaders do not truly understand why they are number one, largely because many of the executives who are running market-leading businesses inherited the business and their market leadership. They can no more explain their success than a trust fund kid can explain how to build wealth. Because the strengths of their business are often inherited rather than something they built themselves, executives may fail to fully understand and pinpoint their one true source of strength.

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