A study of the performance of more than 400 companies over 30 years reveals that firms find it difficult to maintain higher performance levels than do their competitors for more than about five years at a time. Long-term superior performance is achieved not through sustainable competitive advantage but by continuously developing and adapting new sources of temporary advantage and thus being the fastest runner in the race.
Content: Quotation
Author: Eric Beinhocker
Source: McKinsey Quarterly
Subjects: Competition, Strategy
Author: Eric Beinhocker
Source: McKinsey Quarterly
Subjects: Competition, Strategy
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