Over a ten-year time span, from 1993 to 2003, the early expectations and eventual experiences of European executives were examined in a longitudinal study. In 1993, a cross-sectional sample of executives was polled about their plans and forecasts concerning the coming single market. In 2003, a similar sample of executives was surveyed regarding what they felt had come to pass over the first decade of the single market. The highlights of the study are presented in this article.
Editor’s Note: a bit topical, but interesting…
Authors: Don Sciglimpaglia, Massoud M Saghafi, Matti Aistrich
Source: European Business Forum (EBF)
Subject: International – Europe