In a global economy, it is crucial for business people to be sensitive to cultural differences. And although the best reason for doing so may be ethical, it’s great for business as well! This is an invaluable book for “doing well while doing good” in your intercultural relations, covering the protocols of appointments, business entertaining, greetings, forms of address, gestures, dress, and gifts in 60 of the nations you’re most likely to be doing business.
The authors are very aware that no generalizations apply to all residents of a nation, and are careful not to stereotype or judge. Highly recommended to any business traveler–or any student of the diversity of human cultures.
Content: Book
Authors: George Borden, Terri Morrison, Wayne Conway
Subjects: International, Personal Development
Authors: George Borden, Terri Morrison, Wayne Conway
Subjects: International, Personal Development
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