In this book Lewis Branscomb and Philip Auerswald address early-stage, high-tech innovation in the context of business decision making and innovation policy. The topics addressed include the extent to which purely technical risk is separable from market risk; how industrial managers make decisions on funding early-stage, high-risk technology projects; and under what circumstances government can and should act to reduce the technical risks of innovative projects so that firms will invest in them. The book includes contributions by Mary Good, George Hartmann, James McGroddy, Mike Myers, Michael Roberts, and F. M. Scherer.
Most (if not all) of the issues addressed by various contributors to this volume are directly relevant to companies outside high tech that are now struggling to become more innovative while managing rapid change with finite resources.
Authors: Lewis M. Branscomb, Philip E. Auerswald
Subjects: Innovation, Risk Management