The Profit Spiral is a systematic framework for helping your organization move smoothly and productively through times of transition, turbulence, and change. You and your leadership team must work together to design and develop the components of the Spiral, so each one provides the foundation for the next one, and all are perfectly aligned. You must then involve the rest of your organization by establishing teams, systems, processes, and learning opportunities that empower people to successfully implement the strategies to move toward the vision. This work must all be done in a cultural environment most conducive to high performance, innovation, and growth. It is the culture that keeps the Profit Spiral going upwards, rather than spinning downwards like a whirlpool, in times of change.
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