Putting a new strategy into effect is always difficult. Andrew Campbell and Mikel Gutierrez provide a practical solution to designing the necessary changes: the Operating Model Canvas. They describe how they applied it to the merger between Siemens and Gamesa, demonstrating how this framework, along with its supporting tools, can help leaders to design changes in their organization and operations.
Authors: Andrew Campbell, Mikel Gutierrez
Source: “Management and Business Review (MBR)”
Subjects: Business Model, Business Plans, Business Rules, Management, Strategy
Companies: Gamesa, Siemens
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