3 Steps to Turbo Charge Profits [Archive.org URL]

Top financial managers have an opportunity to boost their companies’ profits to new heights. The key to success: become your company’s Chief Profitability Officer. How can a CPO reverse his or her company’s massive embedded unprofitability and generate new streams of profits? Three essential steps: develop a profit map; define priorities and serving models for your important account/product segments; and align compensation throughout your company, especially for the sales force, by basing it on directly on granular profitability.

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