The Use and Abuse of SWOT Analysis

“A SWOT analysis consists of a candid compilation and appraisal of an organization’s Strengths, Weaknesses, Opportunities and Threats. This technique is typically used in formulating and evaluating strategy. Unfortunately it is not often applied well and as a result; organizations rarely reap the full benefit of this process.”

Performing a SWOT Analysis

“This checklist is for those carrying out, or participating in, a SWOT analysis, SWOT being the acronym for Strengths Weaknesses Opportunities Threats. It is a simple, popular technique which can be used in preparing or amending plans, in problem solving and decision making, or for making staff generally aware of the need for change. The usefulness of SWOT analysis, however, has recently been questioned and … [ Read more ]

SWOT

“If you’re looking for ideas on what to look for in a SWOT analysis, here is a checklist you can use. The checklist lists a variety of factors that may or may not apply to the company you are researching. You should also be aware that what is a strength/opportunity for one company might be a weakness/threat for another.”

Mark Kingwell

All inquiry, whatever its subject, has as its final object the matter of how to go about living.

Seven Strategies for Successful Alliances

Whether striking a new business partnership or building a coalition government, you can benefit from these tricks of the trade. Two veteran negotiators share their strategies for forging and maintaining successful long-term relationships.

Jean Jacques Rousseau

There are two things to be considered with regard to any scheme. In the first place, ‘Is it good in itself?’ In the second, ‘Can it be easily put into practice?’

Renée Mauborgne (Guru Interview)

Renée Mauborgne is Distinguished Fellow and Affiliate Professor of Strategy and Management at INSEAD and a fellow of the World Economic Forum. She is an advisor to corporations in diverse industries in the USA, Europe and Asia-Pacific region. Read what she has to say about the challenges of “value innovation” and the concepts of “fair process” and new “market space”.

Tom Kelley and Christopher Littman

Enlightened trial and error succeeds over the planning of the lone genius.

Market Orientation: The Critical Role of Organisational Trust

Now that the rush to implement IT solutions which help firms understand their customers has abated, the search for ways to exploit these capabilities has become a high priority. A recent study has found that the benefits of IT are magnified when combined with organisational trust in a way that encourages workers to utilise the technology rather than circumvent or minimise it.

Less is more

Despite the fall-out from the collapse of Enron, companies are outsourcing everything from manufacturing to human resources. Simon London asks how far re-engineering will go.

Your Best Downturn Strategy? Think Twice About Price Cuts

Before you think about slashing prices, think again, says Nick Wreden, author of a forthcoming book on strategic branding. As he explains in this article from Harvard Management Update, a knee-jerk reaction to the recession is not good for business.

Renée Mauborgne

The major argument for value innovation is that it tends to be far more profitable than “me too” launches or the introduction of products that claim marginal improvement on the original. While the latter categories make up some 86% of overall new product launches, they only account for 62% of increased revenue and 39% of increased profits. Meanwhile value innovations, which only represent 14% of … [ Read more ]

Alliance Strategy: Linking Motives with Benefits

There are many types of alliance. But the key distinction is between so-called exogamic partnerships – where two companies come together from different industrial backgrounds – and the endogamic variety which involves two organisations pooling similar types of assets.

Excellence Won’t Save You

Across the Board interviews Richard Foster, co-author of the book, “Creative Destruction”, who offers up some interesting analysis and advice for companies to stay at the top of their game.

Managing Acquisitions to Change and Survive

Conventional wisdom is correct in recognising that poorly implemented M&As are risky, but the strategic value of successful acquisitions is underestimated. This article outlines elements of successful acquisitions by analysing the five preacquisition strategies and six post-acquisition strategies.

Alibaba.com

Beginning with $60,000 and a dream, Alibaba.com shot to the top in less than two years and is now the world’s largest online marketplace for international trade among small- and medium-sized enterprises. But just like the story of Ali Baba and the Forty Thieves, making it inside the cave is only the beginning of the adventure. Professor Ming Zeng describes Alibaba.com’s rise, explains the challenges … [ Read more ]

A Strategic Approach

Orit Gadiesh, chairman of Bain & Company, explains how some companies are navigating through today’s economic doldrums by adopting a guiding principle.