Corporate Recruiters Survey 2002

In January 2002, the Graduate Management Admission Council® (GMAC) conducted a survey of the opinions, values, and expectations of corporate representatives who recruited MBAs during the past year. The goal was to collect systematically a factual set of information from a representative sample of these important “customers” of the MBA degree. The online survey questionnaire asked corporate respondents topical questions about their actual and estimated MBA recruiting goals and expectations from 2001 through 2003 with regard to:
– MBA selection/hiring criteria
– MBA recruiting strategies in a weak economy
– Sponsorship of employee MBA education
– Strategies for employing interns
– Expectations of MBA salaries and bonuses
– MBA hiring within the overall hiring mix
– Timing of campus interviews and offers
– Selecting MBA schools at which to recruit
– Corporate recruiting structure