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Older CEO Refresher articles are no longer available. If you click through you will be taken to the Internet Archive site to find an archived copy.
Older CEO Refresher articles are no longer available. If you click through you will be taken to the Internet Archive site to find an archived copy.
The goal of business strategy is to gain sustainable competitive advantage in order to be able to achieve the organization’s purpose and objectives. Business strategy is most effectively broken up into three core components: business horizon, business focus, and business performance.