Here’s a quick tool to help you prepare for a sales call, and assess you performance afterwards. It’s a simple check list that covers the basics of consultative selling. To use the tool, cut and paste the list into a document and print out copies for your personal notebook. Before and after each meeting, check off the items that you covered. Over time, as you continue to audit your sales calls in this way, you’ll find that hitting these essential bases becomes automatic.
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