People buy what you’re selling because they like and trust you, and because they believe that what you offer may have value for them. Why do they believe this? Because you so obviously do. Mesmerizing belief in the product is the secret of every great salesperson.
Content: Quotation
Authors: Marshall Goldsmith, Sally Helgesen
Source: strategy+business
Subject: Marketing / Sales
Authors: Marshall Goldsmith, Sally Helgesen
Source: strategy+business
Subject: Marketing / Sales
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