New Concepts in Value-Based Management: TRS Mapping and Total Economic Profit

Most company executives have an explicit goal for increasing returns to their shareholders. However, while many companies focus on current operations metrics, such as earnings per share, net income, and economic profit, these often only have a modest impact on shareholder value. This research note introduces several new concepts to help executives in achieving their ultimate objective of increasing shareholder return, including the Accenture Total … [ Read more ]

The Art and Practice of Mastery

Mastery has been a key focus of Accenture’s ongoing high-performance business research program. To date, the program has looked at five areas of functional mastery-information technology, human and organizational development, marketing, finance and performance management, and supply chain management. The following three-part special report showcases Accenture’s latest research in this field and explores mastery from three perspectives.
– “State of the Art” (Julie A. … [ Read more ]

John J. Ballow, Brian McCarthy, Michael J. Molnar

Conventional incentive plans work only with current value, leaving future value-which is often the larger amount-up for grabs.

Lisbon Revisited – Finding a New Path to European Growth

What’s happening with the European economy these days? With a few notable exceptions, Europe’s economies remain mired in a cyclical downturn, with a less-than-promising longer-term outlook. This report, a joint project of Accenture and the European Policy Centre, takes a look at what has transpired in the four years since the Lisbon Summit of the European Union. Despite significant progress in some areas, such as … [ Read more ]

Executive Views on Intangible Assets: Insights from the Accenture / Economist Intelligence Unit Survey

Accenture commissioned the Economist Intelligence Unit to survey executives worldwide regarding their views on intangible assets. Overall, executives clearly recognized the importance of intangible assets but admitted they were a long way from managing them effectively. The results point to a need for more effective methodologies for managing and analyzing the way intangible assets create value.

The Innovator’s Advantage: A Customer Relationship Management Perspective

Innovation in customer relationship management can result in superior business performance, Accenture research finds. Through our client work, Accenture has identified three broad innovations in the customer relationship management arena.

Changing Sales Force Behavior to Achieve High Performance

High-performance businesses know that mastery in sales management is critical to success-to increasing share of the customer. Yet Accenture research has shown that many executives do not have the confidence that their sales organization is fully prepared for the challenge. Executives know that effective selling involves more than good processes and information systems; it involves developing the right people with the right skills and incenting … [ Read more ]

Leading for a Lifetime: A Preliminary Conceptual Model

Many different factors influence the way individuals make sense of the world and translate that sense making into an orientation toward leadership. We’ve isolated two major categories of influence-era and individual factors-and a critical intervening set of events and relationships (or crucibles) that go a long way toward explaining how successful leaders extract wisdom from experience. This research note describes our preliminary conceptual model of … [ Read more ]

Mastering Customer Context: Customer Interactions in a Mobile World

New wireless technologies will soon broadcast customers’ personal information, including their presence, preferences, and priorities. Providing services based on this digital information will require careful consideration of the six items of customer insight we call customer “context.” Companies that are able to integrate and use this information on a moment-by-moment basis will reap better and more profitable customer relationships.

Business Process Outsourcing Big Bang

As the uses for BPO have expanded, however, so too has the confusion about how to make it work. The old formulas about when to use BPO, how to structure deals, how to manage relationships, and how to capture value no longer hold. In order to be successful, executives must configure a host of complex choices into a unique “value equation” that fits their situation.

This … [ Read more ]

Alastair G. Robertson and Cathy L. Walt

The key to great leadership is to recognize the particular motivations within yourself and develop the skills that are compatible with them. It is equally important to acknowledge that there are skills you are not likely to master.

Stimulating Consumer Demand Through Meaningful Innovation

In this challenging economic climate, many firms are focusing on cost-cutting and on gaining short-term efficiencies. Our study of more than 3,500 consumers suggests, however, that innovation geared toward actual consumer preferences and incomes may be the best tool to achieving valuable long-term results.

Managing for Today & Tomorrow: Strategy & the High Performance Business

Less than a fifth of public companies have been able to consistently grow shareholder value in one of the most volatile business climates in memory, according to Accenture research. These companies know how to deliver results against current expectations, and know how to create future growth. In short, they appear able to balance today and tomorrow, when measured against multiple time horizons.

Accenture evaluated high … [ Read more ]

Human Capital Development

Recent surveys reveal that although business executives firmly believe that people are the most important asset, most executives are at a loss to prove that investments in people lead to improved business results. Common metrics like economic value added (EVA™) and return on investment (ROI) shed little light on how an organization’s human assets are performing. They say even less about whether an organization’s people … [ Read more ]

Good Ideas Are Not Enough: Adding Execution Muscle to Innovation Engines

An Accenture survey of Chief Executive magazine readers determined that the majority of CEOs feel innovation-in everything from products and services to business models-is one of the five most important factors required for competitive advantage. The research suggests that companies can improve their efforts by focusing on two fronts that are critical for innovation to flourish. They can build the context within their organizations by … [ Read more ]

Entrepreneurial Culture Clash

Entrepreneurs come in two flavors-near-term and future-oriented. They mix like oil and water, but companies need both to sustain innovation and execute brilliantly. This piece talks about how to strike the right balance.