Innovating Systems for New Business

Systemic thinking is seen as a way of improving products, services and processes, for example value analysis and process re-engineering. Out of this have come mechanisms like supply chain management and organizational learning. These efforts have taken place mainly with individual firms or between companies and their supplier. Today firms increasingly see the need and benefit of applying systemic thinking and co-management at a higher … [ Read more ]

Good Suppliers Don’t Assume – They Ask

A well-constructed customer survey can provide a wealth of vital consumer information. John Coldwell offers advice on the fine art of satisfaction polling.

The direction of marketing relationships

One of the most significant developments in the practice of marketing is the shift in emphasis to customer relationship management from a transaction orientation. There are ten forms of relationship marketing that can be grouped into the relational exchanges involving suppliers, lateral organizations, customers or one’s own employees or business units. The need for relationship marketing stems from the changing dynamics of the global marketplace … [ Read more ]

The Enigma of the Hidden Champions

If you’re looking for companies with the greatest global market share, throw away the usual top ten lists. The real superperformers are what Hermann Simon calls “Hidden Champions”, firms that relish their anonymity and approach success in unconventional ways. In this article, he summarizes highly contrarian findings in nine points: 1. Authoritarian-Participative Leadership 2. Overambitious Goals 3. Reliance on Own Strength 4. More Work Than … [ Read more ]

The Two Faces of Leadership: Considering the Dark Side of Leader-Follower Dynamics

Leaders are not always benevolent; their intents not always benign. Followers are not necessarily passive and devoid of responsibility. History has taught us these lessons enough times – why then is popular management literature so full of inspirational transformational models of leadership?

Pricing – Where is It Heading?

Article argues that pricing has traditionally played a tactical rather than a strategic role. Most companies based their prices on cost-plus considerations or competitive comparisons, not concrete strategic goals. But the role of pricing is rapidly changing. To take advantage of these changes, CEOs and managers should consider the following five steps:
1 Link pricing more closely to shareholder value
2. Give pricing … [ Read more ]

Talking their language

Article uses the concepts of the Myers Briggs Type Indicator (MBTI) to discuss group dynamics and ways to foster better communication.

Customer Orientation: 10 Key Questions for Your Company

Marketing too often concentrates on promotion ignoring the all important “P” – people. To see how customer focused your organization is check out this short article.

Is Your Workplace Healthy?

Authors of a new study claim vitality, integrity, tolerance, appreciation and latitude are the main elements to measure a healthy workplace. According to the researchers, trust and caring are the two most important aspects of a job. The pair also discovered that managers are the source of most of the problems. They interfere too much, punish or reward workers for results out of their control, … [ Read more ]

Rosabeth Moss Kanter

Charles Handy

famous management guru from UK