Start-Ups: Stop Wasting Your Marketing Budget Oct 3, 2019 / Comment / 30 views / / Favorite 0Having the best product won’t help your start-up without a focus on segmentation, targeting and positioning. Content: Article Author: Patrick ‘Mad’ Mork Source: INSEAD Knowledge Subject: EntrepreneurshipLike this content? Why not share it?Post navigation← Previous postAmy EdmondsonNext post →Carlos LlanoMore Related PostsWhy Tim Cook is Steve BallmerPaul GrahamKen ShottsElad Gil, Vinod KhoslaElad GilLeave a Reply Cancel replyYour email address will not be published. Required fields are marked *CommentName * Email * Notify me of followup comments via e-mail. You can also subscribe without commenting. Receive a weekly new content update (no spam) via emailThis site uses Akismet to reduce spam. Learn how your comment data is processed.