At what rate should a company grow? I think this is a very important issue for senior management. When you talk about sustainable development, it does not apply only to society and the planet. Issues of sustainable development apply to a company’s growth. I think that many of the management practices that have evolved over the last two-and-a-half decades have had little regard for concepts like sustainable development. I think they need to be brought back in. If all you want is the superstars, if all you want is the highest-priced earnings ratios and the like, then you create a system that is inherently unstable and will be more likely to unravel in one form or another.
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