In today’s business environment, innovation seems to be the one thing that nobody can get enough of. Nevertheless, is there really an automatic link between technological innovation and increased profitability? And if not, do we know what factors determine when technological innovation will be translated into money in the bank? In their working paper, “What Do We Really Know about When Technological Innovation Improves Performance (and When it Does Not)?” IESE Professor, Joan E. Ricart and PhD student Tunji Adegbesan examine what we know and what we don’t know about when technological innovation is likely to improve the bottom line. Their review highlights the need for an improved understanding of this critical issue.
Content: Article
Authors: Joan Enric Ricart, Tunji Adegbesan
Source: IESE Insight
Subject: Innovation
Authors: Joan Enric Ricart, Tunji Adegbesan
Source: IESE Insight
Subject: Innovation
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