Examining strategy through the lens of leadership focuses the topic on the critical tasks that a leader must undertake to create and execute strategy. In choosing this focal point, managers may find that some strategic activities such as industry analysis, competitive analysis, and internal analysis become their second priority because it is not as important for the leader to do them as it is to make sure such activities get done. This article specifically examines what the business leader does in the five major phases of the strategy-making/strategy-executing process: developing a vision and mission, setting goals and objectives, crafting a strategy, executing the strategy, and evaluating performance. We conclude with what is required in a leader’s character in order to exercise good leadership.
Authors: Jack C. Green, Ph.D., James N. Fuller
Source: Graziadio Business Report
Subjects: Leadership, Strategy
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