The Ultimate Cultural Change: Vodafone Spain’s Technology Area

In 2006, things were not so great for Vodafone Spain. Its technology area was falling behind the rest of the company. Jaime Bustillo (CTO, Vodafone Spain), Pedro Diaz (HR Director, Vodafone Spain) and Luis Huete of IESE detail the immediate and necessary steps that Vodafone Spain’s technology area had to take to instate “The Ultimate Cultural Change,” which, by the first quarter of 2008, resulted in Vodafone Spain achieving a staggering 1.8 billion euros in total revenue.

Like this content? Why not share it?
Share on FacebookTweet about this on TwitterShare on LinkedInBuffer this pagePin on PinterestShare on Redditshare on TumblrShare on StumbleUpon

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.