“The recent hit film “A Beautiful Mind” shed light on the obscure art of game theory, a branch of economics pioneered by John Nash. Although game theory has had enormous impact on economic and management theory and academics, its impact has been largely unknown to business managers due to its highly technical and mathematical nature. Brandenburger and Nalebuff, two Harvard Business School professors, summarize the many managerial insights of game theory in this valuable book. It is particularly useful for executives grappling with merger, joint venture, and organizational change issues, in which cooperation is critical for long term success, but often elusive.” – Dr. Karen Schnietz (Graziadio Business Report)
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