Much sociological research suggests that the desire to avoid embarrassment, to maintain an acceptable public image, might be an even more powerful motive for human behavior than financial incentives. Organizations seeking to galvanize people to action—getting them to embrace new ideas or stimulating the personal initiative that often fuels innovation—should take this research…to heart.
Content: Quotation
Authors: Hayagreeva Rao, Robert I. Sutton
Source: McKinsey Quarterly
Subjects: Change Management, Organizational Behavior
Authors: Hayagreeva Rao, Robert I. Sutton
Source: McKinsey Quarterly
Subjects: Change Management, Organizational Behavior
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