Brush up on your marketing knowledge at Marketing Teacher, which provides some very good free online marketing tutorials. Each lesson comes equipped with exercises and answers, and takes 15 to 30 minutes to complete. Introductory, intermediate and advanced marketing topics range from segmentation, targeting and positioning to PEST Analysis, SWOT Analysis, Ansoff’s Matrix, the Boston Matrix and Bowman’s Strategy Clock, which considers competitive advantage in relation to cost advantage or differentiation advantage. The site also includes marketing PowerPoint slideshows and a good collection of marketing resources.
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