As deconstruction spreads, integrated value chains break apart into stand-alone businesses, or layers. Some of these layers have the potential to become the “sweet spots” of the deconstructed value chain�the places where the most value is concentrated and where the highest profits and returns can be found.
Editor’s Note: although this article was written in early 1999 and cites Enron as an example, it is still an interesting read…it also might be interesting to consider how the concepts of this article might apply to Google/eBay/IPTV, etc.
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