Cultures develop myths when they can’t rely on existing knowledge to explain the world around them. They are developed and passed down in an effort to explain why certain mysterious events occur, or to affirm how we should behave and think. Creativity is no different. These myths were prevalent almost everywhere I looked—everywhere except in the most innovative companies and people. If we want to be more creative, if we want our organizations to be more innovative, then we have to learn from these companies and individuals, use the wealth of empirical research at hand, and rewrite the myths of creativity.
Editor’s Note: I am not sure how many, if any, of these “myths” are truly present in organizations today, but some of the commentary surrounding them is interesting or useful.
Author: David Burkus
Source: ChangeThis
Subjects: Innovation, Organizational Behavior
Click to Add the First »