Sainsbury's A: Transforming the Supply Chain and Sainsbury's B: Supply Chain Performance Measurement

The UK retail industry has changed beyond recognition over the last ten years. Sainsbury’s, the leading retailer for so long, has been forced from the top of the pile by rival Tesco and has been unable to grab the top spot back. Would it be possible for Sainsbury’s to redress the situation by taking direct action in its supply chain? Associate Professor Regine Slagmulder and Daniel Corsten explore Sainsbury’s attempt to fight back.