How many times have you heard someone say, “you must listen to your customers in order to succeed?” Scandinavian Airline SAS piloted a scheme that has shown how observing and listening to customers really can lead to successful product development and relationship building.
Content: Article
Authors: Anders Gustafsson, Bo Edvardsson, Frederik Ekdahl
Source: ManagementFirst
Subjects: Best Practices, Customer Related
Authors: Anders Gustafsson, Bo Edvardsson, Frederik Ekdahl
Source: ManagementFirst
Subjects: Best Practices, Customer Related
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