A.T. Kearney research reveals that 70 percent of the growth opportunities available to any company lie in internal factors that are under the CEO’s control; only 30 percent are beyond company walls. Furthermore, when executives were asked, “To what extent does your company exploit its growth potential?” the results were stunning: Roughly half said their company reaches just 50 percent of its growth potential. But while half of the CEOs recognize that their companies are not achieving their full growth potential, only a handful know how-or where-to tap into it.
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