HBS Professor Andrew McAfee blogs about social networking software (SNS) like Facebook and its direct applicability within companies. Notably, he discusses the work of Mark Granovetter, a sociologist who wrote “The Strength of Weak Ties” (SWT) in 1973, a seminal article which argues that weak ties might actually be the more important ones for innovation and knowledge sharing.
Content: Article
Author: Andrew McAfee
Source: Harvard Business School (HBS)
Subjects: IT / Technology / E-Business, Organizational Behavior
Author: Andrew McAfee
Source: Harvard Business School (HBS)
Subjects: IT / Technology / E-Business, Organizational Behavior
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