The New Thinking on KPIs: Why You May Be Working with the Wrong Measures [Archive.org URL]

Many companies are working with the wrong measures, many of which are incorrectly termed “key performance indicators” (KPIs). Companies with 20 or more KPIs lack both focus and alignment, and are underachieving. From my research, very few organisations really monitor their true KPIs. The reason is very few organisations, business leaders, writers, accountants, and consultants have explored what a KPI actually is. This article is part of a series that will shed some light into this important area, help reveal what a KPI is, and point to where to look for KPIs in your organisation.

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