Persuasion is a catalyst for getting work done, for achieving an outcome you can’t realize on your own. MBA courses, leadership books, and executive education classes recognize the importance of persuasion, but they rarely teach it as a practical art and, if they do, the focus is usually on formal presentations and PowerPoint.
Managers need more fundamental advice on how to persuade. William Ellet teaches a class on it at Harvard Business School and has developed a series of questions that can serve as a starting point for any leader trying to persuade.
Content: Article
Author: William Ellet
Source: Harvard Business Review
Subjects: Organizational Behavior, Personal Development
Author: William Ellet
Source: Harvard Business Review
Subjects: Organizational Behavior, Personal Development
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