Dismissing the conventional wisdom linking revenue growth and shareholder value as only partially accurate and potentially misleading, the authors advance preliminary ideas on a new theory of growth – part of an ongoing research effort at Booz-Allen & Hamilton. In fact, they identify two fundamentally different paradigms, calling them Managed-Growth and Innovative-Growth.
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not sure if the research has been updated since then (1996); wish some other hypotheses had been tested (e.g. increase in earnings vs. revenues); still, a good point of departure for strategic discussions…