Newcomer and veteran companies alike are using the Internet to pursue some dangerous paths to profitable growth. As a consequence, the gulf between the pursuit and achievement of profitable growth is widening. Professors Subramanian Rangan and Ron Adner help managers distinguish between what is technically feasible and what is strategically desirable, explain the full implications of seven widely held strategy misconceptions, and offer decision frameworks to help managers.
Content: Article
Authors: Ron Adner, Subramanian Rangan
Source: INSEAD Knowledge
Subjects: IT / Technology / E-Business, Strategy
Authors: Ron Adner, Subramanian Rangan
Source: INSEAD Knowledge
Subjects: IT / Technology / E-Business, Strategy
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old Title: Profitable Growth in Internet-related Business: Strategy Tales and Truths