The Power of Synchronization: The Case of TAL Apparel Group

The story of how TAL Apparel Group grew from a single textile mill in Hong Kong to its current status as a global powerhouse in apparel design, manufacturing, and logistics, is a prime example of how synchronization – the simultaneous and highly efficient coordination of far-flung supply chain, product development, and marketing and sales activities with customers and suppliers – can provide not only the operating model for a potent business strategy but also an effective competitive response to an increasingly commoditized industry.

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