Most universities have MBA programs designed to train functionally specialized managers for large Fortune 1000 type firms. The graduate management education needs of small and mid-size firms have been largely ignored. Many innovative MBA programs have themes that emphasize entrepreneurship, management of technology, or international business, but none have integrated all three themes in a redesigned MBA program that meets the needs of small and mid-size firms.
This paper describes The University of Toledo’s successful business-driven approach to reengineering the form and content of an MBA program to create a higher value-added program for smaller and rapidly growing enterprises.
Content: Prospective MBA Content
Authors: Don R. Beeman, Thomas W. Sharkey, William J. Doll
Source: mid-american Journal of Business
Subjects: About the MBA Degree, Business School News
Authors: Don R. Beeman, Thomas W. Sharkey, William J. Doll
Source: mid-american Journal of Business
Subjects: About the MBA Degree, Business School News
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