Link Strategy and Operations to Achieve Strategy Execution Excellence

A brilliant strategy will not produce its intended results if it is not translated into operational terms that define new ways of working. It is one thing to declare important strategic objectives. But to achieve these objectives, managers must link strategy to operations; that is, they must identify the specific work processes and actions needed to reach the strategic objectives the company has defined. Only when strategy is linked to operations can we say an organization is executing its strategy. And while this observation may seem trivial at first glance, many organizations have difficulty establishing this linkage. The task becomes even more complex when managers seek to leverage technology to help forge and strengthen this crucial connection.

In recognition of this challenge, IBM sponsored a study to examine the dynamics of linking strategy and operations. This white paper reports on the results of the study, with special focus on the role of technology.

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